myDSP offers direct access to high-performing inventory from over 40,000 publishers on Matomy’s MobFox SSP, with additional supply from other leading SSPs, including MoPub and Inneractive.
Flexible targeting options.
Choose from more than 15 targeting options that offer granular control over your desired audience. Support for all IAB categories makes it easy to extend current campaigns on myDSP.
Ease of use.
Always know how, where, and when you buy with 24/7 control over your ad spend. Set pacing and frequency caps including the option to target customers who have already converted.
Advanced optimization and reporting.
Gain access to easily configured reports that provide a real-time view of campaign results, so you can optimize as needed to maximize results.